SAKE blog

Published: 2022.09.30


Last modified: 2026.10.20

Summer Sake “Natsu Sake” – Seasonal products for local markets

 

 Japanese summer is hot and humid. Due to the climate conditions, alcohol beverages particularly popular in summer in Japan are freezing cold beers and hi-balls. You might associate Sake as a drink for winter. In fact, there are types of Sake suitable to drink in summer, too. This article explores the charms of Summer Sake, Natsu Sake (夏酒).

Characters of Summer Sake

   There is no clear definition of Summer Sake. Simply put, 1) Sake which breweries recommend to consume in summer, and 2) Sake shipped from breweries in summer, roughly fall into the category of Summer Sake, Natsu Sake. Summer Sake often has such following features as ‘being drunk cold’, ‘having refreshing tastes’, ‘having clear and light drinking textures’, and ‘being low in alcohol’.

   Breweries also pay attention to add summer-like touches not only to the content of the bottle, but also to its presentations, for example, by using sky-blue bottles as well as labels with summery images. These bottles can produce cool impressions and add an seasonal touches to the product. Clear glass wears are highly recommended to fully enjoy Natsu Sake.

Summer Sake to be recommended

 

Fresh with the effect of citric acid

   Sake is mostly made from Yellow Koji. However, acidic Sake suitable for summer is made from white Koji. Sake made from white Koji has a sharp taste with a short finish. It should help  cool your throat down.

 

Low level of alcohol

   Sake often has an alcohol level of 15 to 17 %. Sake lower than 14% is often considered as low in alcohol. This type of Sake has a soft touch and gives a smooth texture. Since it is easy to drink, it can be recommended to the younger generations and foreign consumers who are not very familiar with Sake.

 

Sparkling Sake

Sparkling Sake with bubbles

   Sparkling Sake often has lower contents of alcohol. It can give refreshing tastes with small bubbles popping inside mouth. It provides a soothing effect to throat on a summer day. With a lighter alcohol level and refreshing tastes, it is popular even among the non-frequent consumers of Sake.

 

Powerful rich style

   In contrary to the styles of Sake introduced above, powerful rich Sake with strong flavours and higher level of alcohol can be an attractive option in summer. To fully taste its ingredients, a strong recommendation is to drink powerful rich style of Sake on the rock. Melt icy water lowers the level of alcohol around the ice and helps us enjoy the natural flavours of the ingredients of Sake. Adding sparkling water to it can create a drier touch and expands its charms even more.

Little alert when drinking Summer Sake

   On a hot day, we are likely to drink beverages relatively at a higher pace with a larger sip to remove thirst on the throat as quickly as possible. Therefore majority of Summer Sake are produced soft and light. As it is very easy to drink, a problem to be reminded is an overconsumption. We all should be careful to avoid over-consumption. I would like to emphasize the importance of “Yawaragi-mizu, soothing water, to mitigate the negative effects of alcohol consumptions. In any ways, it is recommended to consume alcohol in a sound manner. In summer, due to natural perspiration of body and diuretic effect of alcohol, people can easily become dehydrated and it can cause an increase of alcohol within blood. With a glass of soothing water aside, you can enjoy a drink in a healthier manner. The core principal is always drink alcoholic beverages with moderation to fully benefit from the experiences.

 

   To sum up, Summer Sake can be a great companion for your special occasions with its refreshing textures and tastes. However we tend to feel more open-minded in summer and sometimes end up drinking too much alcohol in summer. It is important to always drink with moderation and enjoy them at most in a healthy manner!

 

 


ikki is looking for a partner who can post your knowledge or activity on our media. If you are interested please contact us through CONTACT page.

Satoshi Tanaka
Author: Yutaro Kobayashi

President & CEO, Kobayashi Junzo Shoten Co., Ltd.

Based in Osaka, I lead Kobayashi Junzo Shoten, a sake wholesaler founded in 1890. Through the cultural richness of Japanese sake, my mission is to connect people and bring smiles to dining tables around the world.

While technology continues to make the world feel smaller, the stories and traditions behind sake brewing can easily fade into the background. I see my role as a bridge—sharing the passion of brewers, opening doors for new audiences, and delivering sake in a way that feels more approachable and relatable.

I enjoy visiting sake breweries, learning about new rice varieties and brewing techniques, and spending time with toji (master brewers) and kurabito (brewery workers) to experience the spirit of sake-making firsthand. On this blog, I’ll share those encounters, my personal insights, and tips to help you enjoy sake even more.

Thank you for reading, and I look forward to connecting with you.

One stop Quotation Inquiry System

One stop Quotation Inquiry System

Quick SAKE Quote (QSQ) is a quotation inquiry system where you can receive quotations instantly. In most cases, it takes time to get a quotation for importing Sake, especially when dealing with several breweries. If you finally get an answer after a week or so, the response may be, “They already have a partner in your country,” and you have wasted your valuable time. Let's start your Sake import business efficiently with QSQ!

Read About QSQ
One stop Quotation Inquiry System

Contact Us

Quick SAKE Quote(QSQ hereafter) is a quotation inquiry system you can receive Quotation instantly.

Join our mailing list

Quick SAKE Quote(QSQ hereafter) is a quotation inquiry system you can receive Quotation instantly.

we will share content that:
Clear and explain the point without too much words.Contains at least one figure or clear example.Make you learn something new, or at least to remind you of it.