SAKE blog
Published: 2026.03.06
Last modified: 2026.03.06
A year of a brewery ~how breweries are working over a year~ / Knowledge for Japanese Sake
Can you imagine how Sake breweries are working throughout a year?
Same as wine, the production of Sake is depending on the harvest of rice and mostly it is once a year. On this page, you can find how breweries are working and producing throughout the year.
Let’s start from July which is a beginning of “Brewery Year”(Sake production calendar, so-called BY).
Start of the year: July

A long time ago, Sake production calendar started from 1st October. It was because new rice is in the market at the time, and 1st October is now Sake day.
Nevertheless, since 1955, 1st July became a beginning of the new Sake calendar. The production of sake start around October as it used to be, but the planning of Sake brewing starts from July.
There are some other reasons, but this is the one of the biggest reason and even now July 1st is a begging of the year.
In summer seasons, it is a time for promotion of the products to the market. When people get active in the warm temperature, breweries organize the summer event for the customers.
In addition, summer is an event season such as so-called “Matsuri”(祭り) the Japanese Festivals, so breweries create brands such as “Natsu Zake”(夏酒) for the summer seasons.
Rice Harvesting: September-October

As temperature gets moderate in September, farmers start to harvest rice from paddy fields.
Some breweries organize harvesting events for the local people these days and release “Akiagari”(秋あがり) Sake for autumn seasons.
When temperature gets cooler in October, breweries start preparing production of Sake.
Beginning of sake brew: November-March

When it gets to November, most of the breweries starts brewing sake. It slightly varies with the location of the brewery, as North get much cooler than South of Japan. Also, some breweries located at high altitude so they start brewing earlier.
Hatsushibori / First Squeeze: January

January to March is mostly the resting period of Sake to ferment it slowly, in the new year brewery release first squeeze of brewing sake called “Hatsushibori”(初しぼり).
In new year so-called Shogatsu(正月) we traditionally enjoy Sake, and this time some breweries open the brewery for the new year event.
Hiire : March

After esting the Sake in tanks, March is the time for Hiire(火入れ) to pasteurize and pre-fix the taste of Sake for the first time.
Breweries start to bottle the sake in this period. Neverthless, please note that recently there is a brewery which bottles Sake every month.
Planning / Event Season: May-June

In a long rainy season so-called “Tsuyu”(梅雨), breweries have not much to do in the production of Sake so they tend to organize Sake promotion for the summer seasons. Business meeting event are organized in this season.
Hiyaoroshi / Akiagari : September

After summer, Sake which rest in bottles from March gets mild and ready for the second Hiire to finalize products.
In this autumn season called “Aki” in Japanese, the taste of Sake got better over summer. So, we call “Akiagari” Sake in this season meaning the taste got better and milder over summer.
Generally, this is a year of the brewery.
Did you get an image of how they are working?
If you have any comments or questions, please contact us through our “Contact page”.
Thank you.
President & CEO, Kobayashi Junzo Shoten Co., Ltd.
Based in Osaka, I lead Kobayashi Junzo Shoten, a sake wholesaler founded in 1890. Through the cultural richness of Japanese sake, my mission is to connect people and bring smiles to dining tables around the world.
While technology continues to make the world feel smaller, the stories and traditions behind sake brewing can easily fade into the background. I see my role as a bridge—sharing the passion of brewers, opening doors for new audiences, and delivering sake in a way that feels more approachable and relatable.
I enjoy visiting sake breweries, learning about new rice varieties and brewing techniques, and spending time with toji (master brewers) and kurabito (brewery workers) to experience the spirit of sake-making firsthand. On this blog, I’ll share those encounters, my personal insights, and tips to help you enjoy sake even more.
Thank you for reading, and I look forward to connecting with you.
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